Locating: Evaluation

Having two projects running alongside each other has not been as bad as I imagined it to be, luckily with the live brief I chosen the deadline was 2-3 weeks before the deadline for the unit.          Adamley being the chosen brief I found it an exciting brief to have part in, I learned how to work up to a client’s standards by paying so much attention to the brief written, own initiative of personally emailing the company to have visits and to keep in contact with them throughout as well as working to brief that isn't exactly my specialism. The whole point of this unit is to engage with the outside world and as I've said with own initiative of keeping in contact with Adamley I feel that I have kept a good engagement with the company and an engagement to the standard of work produced for them.. The outcome of my work is traditional, lively and contempt just what Adamley specifically wrote in the brief. Using a contempt idea of geometric prints being the ‘new thing’ now and working that into the Archive of Adamley motifs to bring that traditional feel with them mixed together gives the deigns a lively feel to menswear collection.

 

Self-initiated brief running alongside Adamley and the self-taking inspiration from Adamleys traditional approach I turned my designs to wallpaper but the self-took and approach of figurative and then into marks where the brief split into 2 collections. To which I have a mini collection and now a placement minimal (PM) collection... both the same colour pallets but toned down for PM, the drawings coming from the same source but both turned into different outcomes from different artist inspirations to help encourage the designs more for the mini project the inspiration of William Morris and Timorous Beasties London Tolle pushed my designs into figurative works of art. To where the PM collection was inspired by the European market of Eco and Marimekko of the minimal, simple arrangement of the designs.

I feel that I have met to the LO of engagement with the live and even the self as well as making sure the work produced is to the right audience.. Adamley audience being Adamley, and from Adamley there audience is for menswear. For the self, Mini and PM are both for the contract market to which I feel would suit the design being allocated in an office like space with the visualisations achieving that. Overall the Locating unit has been a challenged but I know how to plan my time wisely and have learnt to plan my days of doing what on each day to keep on track.